Our Story

neurotrixa was founded with a simple yet powerful mission: to democratise access to sophisticated customer acquisition analytics for e-commerce businesses of all sizes. We recognised that whilst large enterprises had access to expensive analytics tools and dedicated data science teams, smaller and medium-sized e-commerce businesses were left struggling with basic reporting tools that provided little actionable insight.

Our founders, experienced data scientists and marketing professionals, witnessed firsthand how the right analytics could transform a business's marketing performance. They saw companies reduce their customer acquisition costs by 30-50% simply by having access to the right data and insights. This inspired them to create a platform that would make these capabilities accessible to every e-commerce business.

Based in Leeds, West Yorkshire, we serve e-commerce businesses across the European Union, helping them optimise their marketing spend and scale their customer acquisition efforts with confidence. Our platform combines cutting-edge data science with intuitive design, ensuring that complex analytics are presented in an accessible and actionable format.

E-commerce analytics workspace

Our Mission & Values

The principles that guide everything we do

Precision

We believe in the power of accurate data. Every metric, every calculation, and every insight we provide is built on a foundation of precise measurement and rigorous validation.

Accessibility

Advanced analytics shouldn't be reserved for large corporations. We're committed to making sophisticated customer acquisition insights accessible to businesses of all sizes.

Innovation

The digital marketing landscape evolves rapidly. We continuously innovate our platform to stay ahead of industry trends and provide cutting-edge analytics capabilities.

Trust

Your data is precious. We maintain the highest standards of security and privacy, ensuring your business information remains protected and confidential.

Growth

We measure our success by your success. Our platform is designed not just to provide data, but to drive measurable improvements in your customer acquisition performance.

Partnership

We see ourselves as partners in your growth journey. Our dedicated support team works closely with you to ensure you maximise the value from our analytics platform.

Our Expert Team

Meet the specialists behind neurotrixa's innovative analytics platform

Chief Executive Officer

Leadership & Strategy

Visionary leader with extensive experience in e-commerce analytics and business growth strategies. Drives the company's mission to democratise advanced analytics.

Head of Data Science

Analytics & Algorithm Development

Lead data scientist responsible for developing our advanced attribution models and machine learning algorithms that power customer acquisition insights.

Technical Director

Platform Development

Oversees the technical architecture and development of our analytics platform, ensuring scalability, reliability, and security.

Customer Success Manager

Client Relations & Support

Dedicated to ensuring our clients achieve maximum value from our platform through personalised support and strategic guidance.

Marketing Analytics Specialist

E-commerce Expertise

E-commerce marketing expert who helps translate complex data into actionable insights and growth strategies for our clients.

Integration Specialist

Platform Integrations

Specialises in connecting our platform with various e-commerce systems, advertising platforms, and marketing tools for seamless data flow.

Our Achievements

Milestones that demonstrate our commitment to excellence

GDPR Compliance

Fully compliant with European data protection regulations, ensuring the highest standards of data privacy and security for all our clients.

EU-Wide Coverage

Successfully serving e-commerce businesses across all European Union member states with localised support and compliance.

Industry Recognition

Recognised by industry peers for innovation in e-commerce analytics and customer acquisition cost optimisation solutions.

Real-time Processing

Developed advanced real-time data processing capabilities that provide instant insights into customer acquisition performance.

Client Success

Consistently helping clients achieve significant improvements in their customer acquisition efficiency and marketing ROI.

Technical Innovation

Pioneered advanced attribution modelling techniques specifically designed for modern e-commerce customer journeys.

Ready to Work with Our Expert Team?

Join the growing number of e-commerce businesses that trust neurotrixa to optimise their customer acquisition strategies.