Our Story
neurotrixa was founded with a simple yet powerful mission: to democratise access to sophisticated customer acquisition analytics for e-commerce businesses of all sizes. We recognised that whilst large enterprises had access to expensive analytics tools and dedicated data science teams, smaller and medium-sized e-commerce businesses were left struggling with basic reporting tools that provided little actionable insight.
Our founders, experienced data scientists and marketing professionals, witnessed firsthand how the right analytics could transform a business's marketing performance. They saw companies reduce their customer acquisition costs by 30-50% simply by having access to the right data and insights. This inspired them to create a platform that would make these capabilities accessible to every e-commerce business.
Based in Leeds, West Yorkshire, we serve e-commerce businesses across the European Union, helping them optimise their marketing spend and scale their customer acquisition efforts with confidence. Our platform combines cutting-edge data science with intuitive design, ensuring that complex analytics are presented in an accessible and actionable format.